Request for a Proposal

Thanks for your interest in working with me!

It’s important for me to know as many details as possible regarding your project. This helps me have a clear picture of what you need and desire, plus it helps you understand the depth and detail I commit to when working with my clients. Please answer the following questions to the best of your abilities.

This section introduces me to your company. As such, the content should be fitting for an introduction (not a thesis). Briefly tell me who you are, what you do, size of company, and what your vision or mission statement is.
Describe in plain English your current web site situation, and give me an overview of what the project is going to entail. Don’t try to be too formal or politically correct here… oftentimes corporate semantics can muddle the message. Write in the manner you’d describe the project to a friend.
This section is the spot to list your short term and long term objectives for the project, as well as your motivation for investing in your web site. It aims to answer the question, “why are you here?” Is your website outdated? Have you expanded your services/product line? Are you marketing to a different target audience? Are you trying to attract job candidates? Or are you finding your existing site isn’t converting to enough sales? Tell us what you want to achieve.
Don't think too hard. Use your gut.
This is an item that a lot of people skip over. I understand that you want to get as much as you can for as little as possible (it’s human nature), and I also understand that a small proportion of unscrupulous designers will pad their quotes to max out your budget. I'm not in that group, and I don’t play that game. Be honest about what you can afford, and I'll be honest and respectful about what I can give you within those parameters. Even if your budget is a little lacking, there are usually compromises that can be made here and there to accommodate you.
This is an easy one – if you have a rough date by which you’d like the project done, let me know here. Similarly, if you have specific deadlines, I’ll need to know those as well. Remember, most designers will charge a premium for rush jobs – you’re bumping other paying clients out of queue when you request priority status.
Were you referred to me by somebody? A mutual contact? Google? Social media? Please let me know here.
Do you have anything you'd like to add to your request? Additional requests, or comments? Please be as detailed as you need to be below.

Pin It on Pinterest